Black Cat Superstitions: Past, Present And Future on Black Cat Day by Layla Morgan Wilde
As we inch toward the end of Black Cat Awareness Month, I’m feeling especially nostalgic. If you haven’t read any, this Black Cat Awareness Month post about 9 reasons to adopt a black cat is a favorite. I’ve blogged about Black Cat Day for years but everything changed four years ago. October 27 is Black Cat Day but it’s also my mother’s birthday. What could have been a cause for celebration turned tragic. My book Black Cats Tell All had just been published. Chris Poole of Cole and Marmalade (Cole was one of the cats featured in the book) scheduled a Facebook live to promote the book.
Every writer dreams of gazillions of eyeballs on their book baby. I think a record 80 thousand showed up but it didn’t translate into sales. I couldn’t keep up with the thousands of comments and given no way to collect emails or followers. The reason? My mother died that day. Literally a few hours before. The last thing I wanted to do was book publicity. It’s been four years since that fateful day and this year it hurts more than the first or second. Maybe because Cole died and there are unresolved issues between Chris and I. Maybe because I’m doing lots of deep shamanic ancestral work. Maybe it’s because I’m tired of living with chronic Lyme disease and it’s hideous daily toll. Maybe it’s because of my 20th wedding anniversary on yet another cat holiday (National Cat Day) on Oct. 28. Maybe it’s all of the above.
Anyone who knows me, knows I don’t mince words. I’m equally loved and hated in the cat world for speaking my truth. Truth be told, I felt zero energy to promote anything black cat this year. Don’t get me wrong, I love black cats more than ever but my heart wasn’t into the hustle of promoting. I went through the motions and did what I could.
One bright spot was doing an in depth interview on a podcast about Black Cat Superstitions, Witches et al. It’s easy breezy and 100% me, warts and all. The last third ended up being a casual off topic conversation about the host’s black cat. Yup, we get into the woo. Give a listen and thanks for giving me your ears and eyes.
OTHER NEWS: That said I haven’t been lazy. I launched a Shopify store at the same time the book came out. There was a calendar and plans to design fun, black cat merchandise but I was grieving and in a creative funk. Fast forward four years, I put Shopify on hold and thought I’d do a quick pop-up this year with Halloween merch on Teespring. Ha, little did I know they’d rebranded into Spring and a whole new animal. One thing simple thing led into a complicated thing but OH MY COD, I have a store! I’ll do a separate post about it but, here we go again. Ugh, I don’t want to promote but…
There is an eclectic mix of designs (some I’ve noodled on for four years!) and products designed to A. Promote Black Cat Awareness. B. Make you look and feel Magical! New designs are added daily until prime holiday season.
Take a peek at MEOW MAGIC Now!
In case, you don’t stop by later here is my Halloween card for you! May it be safe and fun.
ONE LAST THING Please keep your cats safe this weekend. Check out my updated Cat Safety Guide For Halloween.